Margot van der Goot wins Strategic Communication Challenge for research on chatbots

Margot van der Goot has won the Strategic Communication Challenge 2019–organized by the “Centrum Strategische Communicatie” of Logeion (the Dutch association of communication professionals). This means that Margot receives €25,000 to conduct a qualitative study that aims to provide in-depth insights in how consumers experience chatbot communication in a customer service setting. More information can be found here.

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